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Housing · Europe

Holiday homes, local wages

Thirty years of house prices, rents and local incomes in the places Europe goes on holiday.

Scroll to start in Mallorca

MallorcaMálagaCanary IslandsBarcelonaAlicanteAlgarveLisbonMadeiraVeniceFlorenceAegean islandsCreteDalmatia

€3,981appraised value of a square metre on the Balearic Islands, 2026 Q2. Spain: €2,355.

13.6 yrsof income per resident for a 90 m² home on the islands in 2023. Spain: 8.9.

59tourist nights a year per Balearic resident in 2025. Spain: 10.4.

Case study · Mallorca and the Balearic Islands

Thirty years on the islands

Appraisal value, euros per m²

€0€1,000€2,000€3,000€4,0001995200020052010201520202025SpainBalearic Islands

1995 The starting point

Island homes were valued below the Spanish average

In 1995 a square metre on the Balearic Islands was appraised at €592 on average, against €683 for Spain as a whole. Mallorca is home to almost four in five Balearic residents.

Average appraisal value of free-market housing, euros per square metre. The early Balearic sample is small. Source: MITMA.

1 of 9

Holiday regions · Affordability

How many years of local income a 90 m² home costs

The value of a 90 m² home divided by household disposable income per resident. Spain has comparable values back to the 1990s; Portugal's regional series start at the end of 2019, so only 2023 is shown. Italy, Greece and Croatia publish no regional price levels.

Spain: MITMA appraisal values for the province (region for the Canary Islands). Portugal: INE median sale price over the previous 12 months. Income: Eurostat household disposable income per inhabitant for the surrounding NUTS 2 region, so Málaga is set against Andalusian incomes and Barcelona against Catalan incomes. Per resident, not per household.

Holiday regions · Since the pandemic

Price rises since the end of 2019

Change in house prices from 2019 Q4 to the second quarter of 2026, the longest window every series shares. Holiday regions are in colour; national figures are grey.

  1. MadeiraPortugal+122%
  2. Portugalnational+107%
  3. Greater LisbonPortugal+106%
  4. Croatianational+102%
  5. AlgarvePortugal+97%
  6. Adriatic coastCroatia+92%
  7. Greecenational+74%
  8. MálagaSpain+68%
  9. Balearic IslandsSpain+64%
  10. AlicanteSpain+54%
  11. Canary IslandsSpain+49%
  12. Spainnational+42%
  13. BarcelonaSpain+33%
  14. Italynational+23%
Nominal prices. Spain: MITMA appraisal values. Portugal: INE median sale price over the previous 12 months. Croatia: DZS house price index. Italy and Greece: BIS national indices, the only series available.

Holiday regions · Tourism

More tourists per resident, faster price rises?

Each bubble is a region or country: tourist nights per resident in 2025 across, price change since 2019 Q4 up. The pattern is loose. Madeira rose most, but Lisbon, with few tourists per resident, rose almost as fast, and Portugal and Croatia as a whole rose faster than the Algarve and the Adriatic coast.

+0%+25%+50%+75%+100%+125%010203040506070Tourist nights per resident, 2025 →↑ Price change since 2019 Q4Balearic IslandsMálagaCanary IslandsBarcelonaAlicanteSpainAlgarveGreater LisbonMadeiraPortugalAdriatic coastCroatiaItalyGreece
Nights in registered tourist accommodation per resident. Source: Eurostat. Also among the most visited, with no regional price series: Venice (province) (46.2 nights), Florence (province) (15.8 nights), South Aegean (127.9 nights), Crete (56.7 nights).

Holiday towns · Rents

Rents in Spanish holiday towns, 2015 to 2024

Change in rents on existing leases. Palma and Málaga rose most; every holiday town shown rose faster than Spain except Benidorm.

  1. Málaga+33%
  2. Palma de Mallorca+31%
  3. Marbella+28%
  4. Eivissa+28%
  5. Calvià+27%
  6. Barcelona+25%
  7. Spainnational+23%
  8. Benidorm+20%
INE rental price index (IPVA), built from tax returns on leases in force. It moves more slowly than asking rents on new contracts.

Thirty years

How house prices have changed since 1995, after inflation

Real house prices, first quarter of 1995 to the latest available quarter. Southern holiday countries are highlighted.

  1. Norway+266%
  2. Ireland+229%
  3. Sweden+219%
  4. Denmark+183%
  5. United Kingdom+170%
  6. Netherlands+160%
  7. Spain+120%
  8. United States+103%
  9. Belgium+88%
  10. Switzerland+88%
  11. France+86%
  12. Portugal+84%
  13. Euro area+52%
  14. Finland+37%
  15. Germany+1%
  16. Italy−5%
House prices deflated by the private consumption deflator. Source: OECD Analytical House Prices. Austria, Greece and Croatia are left out because their series start after 1995.

Europe at a glance

Where homes cost the most relative to incomes

Pick a country to compare its house prices with incomes and rents, each against its own thirty-year average.

  • Price to income
  • Price to rent
  • Mortgage payment
60801001201401601801995200020052010201520202025149Price to rent123Price to income110Mortgage payment
Index, Spain's own average = 100 (1995 to 2025; payment index: its own 2003 to 2026 average). Above 100 means homes cost more than usual relative to incomes or rents. The payment index multiplies price to income by the annual cost of a 25-year mortgage at the average new-loan rate. Sources: OECD Analytical House Prices; ECB MFI interest rates.
Price to income, latest quarter, relative to each country's average
CountryPrice/incomePrice/rent
146160
136140
124112
123149
121135
115139
113134
112139
112125
110117
109130
107120
106124
10399
102136
99116
95120
8995
7885
Latest available quarter, which differs by country (price to rent ends earlier for some), own 1995 to 2025 average = 100 (Austria from 2000, Greece from 1997, Croatia from 2005). Highlighted: 20% or more above average.

Method and sources

How the numbers were built